An Open Letter to The Nu-Way Family
As we approach the anniversary of our twentieth-year in
business, I find myself in a period of joyful reflection, looking
back on our accomplishments, successes, learning experiences and
relationships. How proud I am of each and every employee. Your
dedication has been instrumental in building the Nu-Way brand and
achieving monumental service milestones. How honored I am with each
and every customer engagement. It is your trust that drives our
dedication to delivering industry leading solutions. It is these
kinds of strong relationships, unique experiences and historical
inroads since 1994 that have lead me to a simple conclusion ... our
proud history is critical to our future.
Now more than ever, reflection has given way to crystal
clear vision. I see the road before us in a 'new way'. I look ahead
at the future of Nu-Way and how you and I will walk together toward
strengthening our relationship now and for years to come. While the
excitement of new beginnings can be fleeting, the long-standing
Nu-Way core values of honesty, integrity, loyalty, commitment and
teamwork remain. Whether valued employee or customer, our 'mission'
hasn't changed ...
"Nu-Way is in the business of listening and creating
logistics, supply-chain and transportation solutions, to solve and
support the efforts of our employees and customers in order to
partner and provide industry expertise today and in the
While mission and core values remain a constant, our
strategic engagement with you is changing and I couldn't be more
excited about the boundless possibilities now on the horizon. These
new changes will set the stage for a 'new' Nu-Way chapter, one that
will tell the story of ensuring ongoing industry leadership,
tremendous new growth, future successes, and more importantly,
continuing the Nu-Way ... 'new way' of life.
First and foremost, I believe it is time for a logical
'logistics' succession. Effective immediately, Eric Kiefer will
take the reigns of day-to-day operations at Nu-Way in the newly
created role of Chief Operating Officer (COO). As many of you know,
Eric has been a trusted member of the Nu-Way management team for 16
years. His resolve and dedication to Nu-Way along with his
operations expertise helped solidify my decision of his selection.
I'm extremely confident in Eric along with the rest of the Nu-Way
management team; Kevin Huette, Vice President of Sales and
Marketing, Brian Walder, Chief Financial Officer (CFO) and Dave
Waibel, Vice President of Human Resources, all of whom stand ready
to embrace this exciting new period of Nu-Way's evolution. Together
I have no doubt that Nu-Way will continue to strive for and far
exceed our already proven industry excellence.
Now at this point, some of you may be asking ... "but what
about Vernon's role with Nu-Way?" So glad you asked. My role as
President, Chief Executive Officer (CEO) and Chairman of the Board
remains intact in more of an advisory role, collaborating with Eric
and the Nu-Way management team. Rest assured, the same passion and
vigor that helped me launch Nu-Way in 1994 remains as the very
fabric of who I am, part of my own distinct Nu-Way DNA. The only
difference you may experience is a change in my schedule and/or
base of operation. My period of reflection also helped me realize
that it's time to take one-step back and another to the side ...
allowing me the opportunity to enjoy some of the fruits of my
labor. I look forward to dedicating more time to my family, my
community and some of my personal pursuits. Striking a balance
between career and personal endeavors is an important next step for
Nu-Way and for me.
Please know that I wouldn't have been able to do this if I
didn't have the utmost confidence in Eric, Kevin, Brian, Dave ...
and you! With new direction, drive, and momentum, Nu-Way remains as
a responsible steward to those that matter most .... you. Nu-Way
will continue the tradition of sustainability, advancement and
industry excellence. And so together, let us turn the page on this
next most exciting chapter of our Nu-Way.
My very best.